How
do I know what terminal I will need?
If you have
a storefront, where the customer comes in and presents their credit
card for a purchase, a simple terminal is all that would be needed to
read the magnetic stripe on the card.
A receipt can be printed for the customer after the transaction has
been authorized with
some terminals having printers connected and some having them built
in. If you accept credit cards on location, like a service call, terminals
will work in any
phone outlet allowing you to take the equipment with you. Dragging along
a printer might not seem like a good idea, but a terminal with a built
in printer would work. Or you can take an old style sliding imprinter
with you, get an imprint of the card, and bring it back to your business
to key in the numbers. You can also use a cellular phone with some terminals.
Software can be installed on a laptop computer and you could process
cards anywhere. Or process online with a Virtual Terminal if you have
access to the Internet.
If
accepting credit cards over the phone, as in mail-order, everything
works the
same except you will have to key in the numbers. You would be unable
to swipe
the card through a reader. Optional card readers are available.
A printer is optional if you want to keep track of purchases easily
and send your customer a receipt. Otherwise, you would need to keep
track of reference numbers and authorization numbers that are returned
to the terminal's LED readout yourself, when completing a sale.
If
you have a restaurant, nightclub, beauty salon, or a business where
you need a machine that can track your receipts, you'll need a terminal
that can track multiple accounts.
Waitresses can have their tips separated, the different chairs in a
beauty salon can
each have a code number, and each could have their day's receipts assigned
to the
code and tracked. Have your daily or weekly transactions broken down
into categories
such as average ticket, and Mastercard versus American Express purchases
for example.
There
are many equipment options, and the best way to determine what equipment
you need is to talk with one of our representatives. top
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Why
do I need equipment? Can't I call for verification?
Yes, you can call in a credit card number for verification.
Our service, Telecharges,
allows you to phone our processing center with the credit card number,
and our
processing rep will actually process the transaction for you. There
is an activation
fee, and a higher transaction cost, which is not cost feasible if you
have many sales.
If you have just a few sales, Telecharges might be just right for you. Top of page
Can
I use the sliding imprinter and turn in my receipts for processing?
If you cannot swipe a card through an electronic terminal
to complete a transaction,
you can use an imprinter to get an impression of the card, fill out
the
old style carbon paper receipt, get a signature, and punch the numbers
in later. This transaction carries with it the MO/TO rate, but you won't
miss a sale. You may want to call and get authorization if the sale
is large enough, to make sure the card is good.
The receipt is yours, we don't use the receipts for processing. Keep
signatures on file for one year.
We'll give you a sliding imprinter in case you ever need it, with the
paper receipts.
Some terminals now have Store and Forward features, where you can swipe
a card and send the information at a later time. Top
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Should
I go with software or hardware?
It
really depends on your future needs. Software can perform like a regular
terminal,
but it needs optional add-ons to swipe a credit card, or to accept debit
card PIN numbers.
Software is not dependable, and can have many bugs in the code. Most
cannot be upgraded. If you plan on accepting cards personally in the
future by opening a storefront, you may want to consider a terminal
capable of swiping credit cards. Use it for mail order today, and later
you will be ready to accept cards in a retail setting.
Top
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I
want to accept credit cards on my web site. What do I need to do?
You have
two choices, accept credit cards in real time, or accept them off-line.
MasterCard
and Visa require you to have a secure page to accept credit cards
in real time on the Internet. Information must be encrypted to guard
against the
theft of credit card numbers. The easiest and most economical way of
accepting
credit cards over the Internet is by telephone, off-line. The customer
simply
calls you to place an order. Just like ordering from a catalog.
Accepting credit card numbers using e-mail is not acceptable.
If you accept credit cards in real time you will need to do at least
an average
amount of business each month. Otherwise, try the telephone method until
your
business does enough transactions to warrant real time processing. A
Virtual Terminal is included. Top
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Why
are there different rates?
The lowest rate is obtained when you physically swipe
the card through a reader.
To credit card companies, this is the safest against fraud. When you
manually key
in the numbers, from a telephone sale the magnetic stripe on the card
is not read,
and the risk of fraud, and loss, goes up according to card companies,
so the rate
is higher. To keep your costs lower, always try to swipe the card through
your
terminal if at all possible. It is difficult to
determine if a credit card is stolen, or fake, if the
card is taken over the telephone. Top
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How
long does it take for the money to be deposited into my bank account?
If a customer comes in on Monday and makes a purchase,
the sale is recorded and saved by your terminal.
At midnight, our banks receive information from businesses all over
the country. The next day it is processed, and at midnight, the money
is transferred to your business bank account and will be available to
you on Wednesday, unless your bank posts it later. If a purchase is
made on Friday, since banks are closed over the weekends at midnight,
your money will reach your bank account by Tuesday. It takes 48 hours
to post to your account. Top
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Will
you raise my rates later?
The only time we will raise Mastercard and Visa's rates
are when MasterCard
and Visa does. When this happens, all companies will be raising rates.
If they increase it .02% we will increase ours by .02%. top
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How
do I get the equipment to process credit cards? You
can choose to purchase processing equipment. You
can choose to lease-to-own processing equipment. Leases include
a service
plan that completely protects your equipment!
If your equipment fails, call us immediately! We will overnight you
a replacement.
Others will tell you that you'll have to send yours to the
manufacturer and they won't Federal Express you an overnight replacement.
We know how important lost sales are to your business!
We also have options for seasonal businesses. Top of page
What
about debit cards? How do they work?
Debit cards combine the functions of ATM cards and checks. Debit cards
are issued by banks, but are used at stores, not at the banks themselves.
When you pay with a debit card, the money is automatically deducted
from your checking account. Many merchants accept ATM cards as debit
cards.
Banks typically issue a combined ATM/debit card, which looks just like
a credit card and can be used in places where credit cards are accepted.
But don't be mistaken--they are not credit cards. The money spent comes
out of a checking account immediately using debit. Many people prefer
debit cards over checks.
Debit is not available in all states. Top
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What
is a chargeback?
A chargeback occurs
when a customer disputes a charge on their monthly statement. If a customer
sees a charge they think they did not make, or if they ordered something
through the mail and did not receive the product, that customer has
up to one year to dispute the charge according to Mastercard and Visa's
consumer protection regulations. All they have to do is call the bank
where the card was issued from
and tell them they want the charge dropped. The bank will chargeback
the transaction to you, and take the money from your merchant account.
You have to prove that the sale or delivery of the product went to the
actual person whose name appeared on the credit card that was used,
as well as the address. Many companies will not ship to any other address
than what is listed as the card holder's address.If someone else had
used the card and made a fraudulent purchase, naturally the owner of
the card would notice the charge and immediately dispute it. It is very
important and helps in your favor incases of chargeback disputes to
have utilized AVS. Address Verification System.
Terminals used for
credit card processing of mail orders and telephone mail orders should
have the AVS enacted and be using it. Fraud is more of a problem than
most people realize. Credit card fraud is widespread. The hardest hit
victim is usually the merchant.
Any steps you can take to protect yourself from chargebacks is a positive
step. Top
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What
is a transaction fee? A transaction fee is charged for connection of your
terminal or software into the processing network. The fees for using
their lines and network are as low as .30 cents if the credit card was
swiped through a card reader electronically, and .35 cents if the transaction
was keyed in on the terminal. Top of page
Does
Mastercard and Visa get anything?
Mastercard and Visa
fee is as low as 1.79% for swiped cards and 2.59% for unswiped cards.
That would be $1.79 for every $100 of swiped credit card sales, and
$2.59 for every $100 of unswiped credit card sales. Top
of page
Is
there a monthly statement fee?
There is a $10 monthly
statement fee. This is for maintenance and frequent
access of your merchant account. A report will be sent each month detailing
all
of your transactions and deposits to your merchant account. It's the
same type of
maintenance fee assessed by banks to maintain your personal bank accounts.
Top
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What
is a Minimum Monthly Discount?
The Minimum Monthly Discount is a minimum fee to be met when you have
a
merchant account. The $25
monthly minimum, is waived when you meet your minimum
volume or go over it,and is prorated when you meet part of your minimum.
Example:
If your MC/Visa processing rate is: $2.59
Take your rate (2.59%) X your monthly sales volume ($xxxx) example 1: .0259 rate X $1000 volume
= $25.90 ($25.90 exceeds the
$25 monthly minimumt, no fee is owed)